Notes on websites that actually get customers.
Plain-language advice for Prairie business owners - what to fix, what to ignore, and what we've learned building sites that pay for themselves.
Latest posts
6 articlesWEB DESIGNClick-to-call above the fold: the one change that pays for a siteWhat we learned from Anytime Towing - and how to design for the person searching at 2am.Aug 7, 2026 · 4 min readBRANDINGA logo is not a brand - what small businesses actually needColor, type and a voice you can repeat. The identity kit that makes a $1,500 brand look like a $15,000 one.Jul 24, 2026 · 7 min readWEB DESIGNHow much should a small business website cost in Saskatchewan?Real ranges, what drives the price up, and where agencies quietly add revision billing.Jul 10, 2026 · 8 min readCONVERSIONOnline booking cut phone calls in half - and that was the pointRevitalize let the site do the explaining. The booking flow, the FAQ and the copy decisions behind it.Jun 26, 2026 · 5 min readLOCAL SEOService-area pages: rank in the towns you drive toOne page per town sounds spammy. Done properly, it is the highest-ROI SEO work a trades business can buy.Jun 12, 2026 · 6 min readCONVERSIONReviews on the homepage: where, how many, and which onesTrust signals that work on a phone, and the ones that just add clutter.May 29, 2026 · 4 min read
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