Our process: strategy-first design sprints - how we build sites that convert  ⟶
Northern Digital

Stores built for repeat orders

Anyone can list products online. We build stores that earn the first order and engineer the second - sharp brand, fast pages, and a checkout with nothing in the way.

Shopify & custom storefrontsEmail flows for repeat orders~6 weeks to launch
Retail and e-commerce website project
Building an online store
// Retail & e-commerce

Earn the first order, engineer the second

A store lives or dies on trust and friction. We build storefronts that look worth buying from, load before doubt sets in, and bring customers back without you lifting a finger.

Who we build forLocal retail going online, DTC product brands, food & specialty goods, fashion and apparel, home & lifestyle, and wholesale ordering.
What we get rightProduct pages that answer objections, guest checkout with wallets, reviews at the moment of decision, and retention email from day one.
// The buyer

How shoppers actually buy

01The first visit is a testCold traffic gives you seconds to look legitimate. Brand, photography and reviews have to establish trust before the first scroll ends.
02Doubt kills cartsUnanswered questions - sizing, shipping, returns - send shoppers to a tab they trust more. Every objection has to be answered on the product page.
03The second order is the businessAcquiring a customer is expensive; keeping one is margin. Email and SMS flows - abandoned cart, back-in-stock, post-purchase - do the compounding.
THE NON-NEGOTIABLES

What an online store has to get right

Pages faster than doubtProduct pages open instantly on mobile - every second of load costs conversion.
Product pages that answerPhotos, sizing, shipping and returns - every objection handled on the page.
Nothing in the way at checkoutGuest checkout, wallets and one clean screen between cart and confirmation.
Email & SMS from day oneAbandoned cart, back-in-stock and post-purchase flows wired at launch.
Reviews on the product pageRatings and customer photos at the exact moment of decision.
A back office you can runInventory, discounts and content you manage yourself - no developer on retainer.
EVERY BUILD

What you get with every Northern Digital build

3–6 weeksfrom kickoff to launch, on a fixed scope
30 daysof free fixes after your site goes live
$0to leave - the code, content and accounts are yours

Fair questions.

Straight answers to what store owners and product brands ask before hiring us.

Most stores run $2,500 – $6,000 fixed scope - storefront, checkout and retention email flows included. Larger catalogs and custom builds are scoped in the calculator, and any project can be paid monthly.

Most stores run $2,500 – $6,000Storefront, checkout and retention email flows included. Or build your own scope in the calculator.
See pricingBuild your estimate